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Archive for December, 2016

Global Mailer Predictions for 2017: Costs, Trade Deals & Drones

December 12, 2016

~by Merry Law, President of WorldVu LLC Another year has passed and it’s time to dust off my crystal ball to make my global mailer predictions for 2017. It’s been quite a year for direct marketers and the marketing landscape is changing rapidly in the age of big data.  You can view my previous predictions for 2016 here, if you’d like to see how those turned out.  Now, lets get down to business for the new year! Here’s what I see coming in 2017 Postal reform legislation will be delayed again in the U.S.  It won’t pass Congress before the new Congress…read more »