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Archive for May, 2016

Bad Data Habits that Impact ROI in 2017

May 24, 2016

~by Katie Favreau, Jennifer Martell & Paul Harris We know good data when we see it, and we also know when it’s not so good. That’s why we decided to give you some insight to some of our top “Bad Data Habits” that we see frequently in global databases. Here are some of the our top bad habits. Trying to store international addresses in a database meant for USA. This habit is common on data capture forms that were designed without consideration for global address systems. All address systems are not the same and when you have a required “state” field…read more »